Todayful

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"I would never wear that today," our March cover star #HaileyBieber admits of a ripped jean, oversized…Video
@vogueaustralia

"I would never wear that today," our March cover star #HaileyBieber admits of a ripped jean, oversized…

5.7M plays
It looks like the #CORTIS boys will not be dropping their cologne recommendations today… Head to the link in…Video
@allure

It looks like the #CORTIS boys will not be dropping their cologne recommendations today… Head to the link in…

1.8M plays
@dior do you know who I am? I want this wall full of Dior bags in my room today 😤🥹 . . . . . . […Video
@aleevarocheire

@dior do you know who I am? I want this wall full of Dior bags in my room today 😤🥹 . . . . . . […

2.8M plays
So Tom and I went to get our wedding bands today and walked out with a full masterclass in upselling. The…Video
@boss.bae.steph

So Tom and I went to get our wedding bands today and walked out with a full masterclass in upselling. The…

3.4M plays
Would you want to eat the same meal every single day? Given the choice, neither would your dog. Give your…Video
@rudedogfood

Would you want to eat the same meal every single day? Given the choice, neither would your dog. Give your…

2.1M plays
Christ is risen ✨ Today we celebrate Easter the Orthodox way—full of faith, prayer, and gratitude. Through…Video
@kalkidanephrem_

Christ is risen ✨ Today we celebrate Easter the Orthodox way—full of faith, prayer, and gratitude. Through…

3.6M plays
Bad news: it doesn’t work on race day. Good news: it does wonders for the ego. 🤣 Full disclosure: I was…Video
@kayla_kunz_

Bad news: it doesn’t work on race day. Good news: it does wonders for the ego. 🤣 Full disclosure: I was…

16.6M plays
Day 7 of my one prompt a day series 🎬 So today the already famous barbershop recreation 🔥 One prompt. Full…Video
@irspired

Day 7 of my one prompt a day series 🎬 So today the already famous barbershop recreation 🔥 One prompt. Full…

3.8M plays
Which Michael Scott are you today??? I'm definitely in full Parkour mode 🤸🏽‍♀️ follow me @in.balancebykVideo
@in.balancebyk

Which Michael Scott are you today??? I'm definitely in full Parkour mode 🤸🏽‍♀️ follow me @in.balancebyk

9M plays
So it’s become quite obvious to me that kids today HEAR the music….. but they don’t FEEL it like we do…Video
@hillyguinnfit

So it’s become quite obvious to me that kids today HEAR the music….. but they don’t FEEL it like we do…

1.5M plays
In Dubai safe, glowing, and full of light. ✨ My heart is grateful. Elegance today by @maison_arabelle 🌙🤍…Video
@aicha_othman

In Dubai safe, glowing, and full of light. ✨ My heart is grateful. Elegance today by @maison_arabelle 🌙🤍…

2.2M plays
Tiri Tiri Ya Asfoura 🕊️ No name yet… let’s name them together. I support them first. Today I visited a new…Video
@ahmedmuin_abuamsha

Tiri Tiri Ya Asfoura 🕊️ No name yet… let’s name them together. I support them first. Today I visited a new…

10.4M plays
Sweet & Savory Shredded Stir-Fry 😸🍜✨ Today they are not fighting 💕❤️ Watch our little chef create this…Video
@hachimicook

Sweet & Savory Shredded Stir-Fry 😸🍜✨ Today they are not fighting 💕❤️ Watch our little chef create this…

1.6M plays
typical day as a realtor🤦🏻‍♂️😂 - - If we haven’t met, I’ve closed over $100M in real estate transactions…Video
@nuccimanthony

typical day as a realtor🤦🏻‍♂️😂 - - If we haven’t met, I’ve closed over $100M in real estate transactions…

1.4M plays
Drama? No babe, it’s personality 💁‍♀️ Serving full Poo energy today 💅✨ #omsairam #jaijaishreeradhe🙏Video
@mansirajani85

Drama? No babe, it’s personality 💁‍♀️ Serving full Poo energy today 💅✨ #omsairam #jaijaishreeradhe🙏

1.2M plays
ABSOLUTE MAYHEM😂😂😂 @rad.f100 CAME READY TO PARTY TODAY 🤘🏻 Can’t wait for you guys to see the full…Video
@autotopiala

ABSOLUTE MAYHEM😂😂😂 @rad.f100 CAME READY TO PARTY TODAY 🤘🏻 Can’t wait for you guys to see the full…

14.4M plays
One year ago today, I brought home the most incredible foster dog I’ve ever had the pleasure of saving.…Video
@bully.baloo

One year ago today, I brought home the most incredible foster dog I’ve ever had the pleasure of saving.…

2.6M plays
ASMR Beard Line-Up & Precision Shave Ritual 🧔🏻‍♂️🪒💈 Ultra-smooth shave. Full control. Zero compromises.…Video
@lostregonedellabarba

ASMR Beard Line-Up & Precision Shave Ritual 🧔🏻‍♂️🪒💈 Ultra-smooth shave. Full control. Zero compromises.…

2.1M plays
i was today years old when i discovered this too hehe you’ll need: - 1/2 cup oats (about 40g) - zest of 1…Video
@helenhtaylor

i was today years old when i discovered this too hehe you’ll need: - 1/2 cup oats (about 40g) - zest of 1…

4.6M plays
Good morning ☀️ Today my bunny had a nightmare 😅 He was running around the kitchen, opening every single…Video
@sunnybunny.ai

Good morning ☀️ Today my bunny had a nightmare 😅 He was running around the kitchen, opening every single…

2.7M plays
Before our puppies ever experience their first full bath around 9–10 weeks, I take time to slowly and…Video
@daspaniels_

Before our puppies ever experience their first full bath around 9–10 weeks, I take time to slowly and…

3.9M plays
Sharing half the recipe for my delicious dampukh today! Stay tuned for the full recipe tomorrow. Follow for…Video
@maheen.official01

Sharing half the recipe for my delicious dampukh today! Stay tuned for the full recipe tomorrow. Follow for…

4.7M plays
Two years ago today we put out AN END TO EVERYTHING. Who’s still listening? Here’s a live, one-take clip of…Video
@chaneycrabb

Two years ago today we put out AN END TO EVERYTHING. Who’s still listening? Here’s a live, one-take clip of…

2.4M plays
Tried something different today… An AI-powered full body health screening. Fast, simple, and honestly…Video
@lakshikadhingra_

Tried something different today… An AI-powered full body health screening. Fast, simple, and honestly…

1.1M plays

About Todayful

todayful_official (todayful_), a Japanese fashion brand, recently collaborated with Taiwan label Studio Doe on a capsule collection featuring minimalist neutral pieces. The lineup includes wide-leg wool trousers, off-shoulder bra tops, and a reversible twisted shoulder bag, with an emphasis on structured silhouettes and Japanese-made fabrics. The collaboration launched on April 8 via Studio Doe’s official website.

The brand was founded in 2013 by creative director Reika Yoshida, focusing on refined everyday wear that balances comfort and sophistication. Its signature aesthetic uses muted tones and layered textures, which has gained popularity among Taiwan fashion enthusiasts. Todayful also frequently releases new colorways for core items like the wool painter pants, with off-white and black versions announced alongside grey.

On Instagram, todayful_official shares styling content that highlights its clean, monochromatic looks. The account’s director often posts outfit inspiration centered around the brand’s signature wool pants and ribbed knits, reinforcing its identity in Japan’s streetwear scene.

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