Photo by Bobbi Brown founder & makeup artist

Photo by Bobbi Brown founder & makeup artist on September 20, 2026. May be a meme of text that says 'Hi everyone- Last week, the Jones Road launched Wide Awake neutralizer and team and I concealer. We didn't realize Molly Sims has product with the same name in her YISE beauty collection. This was a mistake. to our launch, a trademark search showed no other ownership of the Prior name. However, we're re changing our product name moving forward, and will no longer call it Wide Awake. would never knowingly copy another product's name. To Molly Sims and her team at YISE, I'm sorry this happened, and we we're taking steps to correct it. Sincerely, Bobbi'.
Bobbi Brown founder & makeup artist@justbobbidotcom
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@jonesroadbeauty

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A preview Instagram ships with the post — 15 of 961 public comments.

@peaceandpretty Queen 😍

@meet_gosia83 All the way up! After what you've been through! Thats the way!

@hmlish Class act always 🙌🏼

@kateyoung Classy

@lisa_lisa80_ Someone who goes straight to social media, especially with a “friend” to vent over a misunderstanding is confused how friendship works.

@jl.mcc 🖤🖤🖤

@rosecvalencia I’m a chump and listened to the Jeff Lewis Live on Sirius XM. Wow you got dragged.

@lanttila007 I hope your lawyers give you a refund 😂

@jenjig28 Ego it sure can destroy people

@camilleabulliard 🫶❤️✨

@feedmywishes @justbobbidotcom you are iconic, legendary, talented, and a class act!!

@klarvintage Respect. Nicely done. 👏

@rebelhornfly66 Whos molly sims

@brandynicole.edit I would rather purchase from your brand especially after the way Molly handled this situation immaturely via social media.

· 14 likes

@grettacolebeauty YOU are the best example of authenticity and having impeccable values in business well done @justbobbidotcom

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