VideoSleepyCat’s "The Slap in the Face We All Need" campaign uses shock value and comedy to poke fun at the…
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5 items, carouselVolkswagen turned everyday routines into experiments in making people choose the more enjoyable option. From…
2 items, carouselFor DĂa de la Niñez, McDonald’s Guatemala turned its Happy Meal into a DIY dinosaur kit. The campaign showed…
4 items, carouselGymNation turned the familiar emergency glass-break box into an invitation to work out. The campaign used…
7 items, carouselUN Women turned Google’s autocomplete suggestions into the message of its campaign. By using phrases people…
5 items, carouselPiracanjuba turned everyday milk cartons into a nationwide search tool by using AI to update old photographs…
5 items, carouselThree Taiwanese design students turned polluted water from 100 locations across Taiwan into frozen…
6 items, carouselApple’s “What Holds You” campaign focused on the invisible things that keep people connected, using everyday…
6 items, carouselSpotify turned the anticipation around GTA VI into a city-wide campaign, taking the game’s artwork and…
6 items, carouselLufthansa turned the unwritten rules of flying into a playful seven piece fashion collection. From saving…
9 items, carouselAdidas turned football fever into a collection made for the four-legged fans who never miss a match. The…
5 items, carouselHOSEG turned the familiar habit of spotting faces in nature into a playful discount mechanic. Instead of…
6 items, carouselThe campaign transformed ordinary bus stop advertising screens into a real-time safety service for women…
5 items, carouselTo promote The Last House, Netflix turned a billboard into an actual house and put a performer inside it for…
4 items, carouselVagisil hijacked the popular “What’s in my bag?” format and turned it into a conversation about intimate…
5 items, carouselIKEA Belgium found a playful way to show the value of its products by pricing the moments they create. From…
5 items, carouselŠkoda turned competitors’ parking spaces into advertising real estate. The brand placed tiny billboards…
5 items, carouselK18 created Tumblehair, a 10-foot ball made from real human hair, and rolled it through New York City. The…
4 items, carouselThe noise-cancelling headphone market is one of the most crowded in consumer electronics. Sony, Bose, Apple…
5 items, carouselBrazil is the world's fifth largest country. Road safety campaigns in São Paulo never reach the towns where…
5 items, carouselNHS Blood and Transplant worked with Havas London to drain the red out of five UK logos, including HSBC, The…
6 items, carouselDrogaria São Paulo looked at what it already had: hundreds of stores across the city. By keeping selected…
6 items, carouselSony turned five cities into one global campaign for Spider-Man: Brand New Day. It started in New York…
6 items, carouselA lump is usually the first sign of breast cancer, but many women skip regular self-examinations. Lux wanted…
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